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MARKETING SPECIALISTS, EXPERTS WITNESSES and FORENSIC CONSULTANTS.



The American Marketing Association suggests that Marketing is "the process of planning and executing the pricing, promotion, and distribution of goods, ideas, and services to create exchanges that satisfy individual and organizational goals."


Chairman Expert Witnesses:

Expert Has Video Resume/CV

Southlake, TX, US

ExpertWitness.com

Over 20 years experience in/with Internet, Computers, Programming, Data Processing, Dating and Social Networking, Community Portals, Engineering, Business Development, Expert Witness, and Litigation Support.



Professional Expert Witnesses:

New York, NY, US

BrandMarketing Services, Ltd.

Expert witness experience in marketing and advertising, past Chairman of Advertising Research Foundation, 25 years experience advising Fortune 500 companies and advertising/public relations agencies. A rare combination of an expert who has both substantial experience as a senior executive and an accomplished academician. Particular expertise related to advertising/branding, intellectual property and market/survey research issues. 



Long Beach, CA, US

Los Angeles Analytics

Dr. Alan Safer provides expertise in the areas of statistical analysis, market research, quality control/six sigma, and health science/epidemiology in consultation to industrial companies, law firms, government agencies, educational institutions, and non-profits. He works for both plaintiff and defense attorneys. With excellent communication skills developed over many years of teaching statistics courses to both technical and non-technical students, Dr. Safer provides objective analyses with expert reports and trial testimony.



Los Angeles, CA, US

Central Planning Organization LLC

Rob Valerio is a C-level executive for 12 years in a variety of industries, ranging from sporting goods, fashion, internet to retail. Areas of expertise include branding, marketing, operations, sales, finance, and all facets of business. A well regarded public speaker, he is also Senior Faculty for Business at Otis College of Art and Design in the Fashion department. He was an expert witness in successful Minimum Advertised Pricing litigation



Detroit, MI, US

Sterling Anthony, Consultant

Specializing in product liability/personal injury cases involving packaging, labeling, trade-dress infringement, warnings, material-handling, and transportation. Over 35 years of experience as a manager, university instructor, writer, lecturer, consultant, and expert. Product categories span consumer, institutional, and industrial. Have testified in state and federal courts. Many references.



Las Vegas, NV, US

Wireless Research Services, LLC

Recognized expert in mobile telecommunications technology, executive manager and leader, designing, developing, marketing and managing mobile telecommunication system and software products.



Waltham, MA, US

Applied Marketing Science, Inc.

All aspects of confusion surveys for litigation, including sample selection, questionnaire design and testing, quality control, data analysis, and expert testimony support.



Studio City, CA, US

SILVERMAN CONSULTING LLC

Bruce Silverman is one of America’s best known and well respected marketing-communication and branding experts. He served as EVP/Executive Creative Director at three of America’s largest advertising agencies, as President of two of the nation’s best independently-owned agencies, and as President/CEO of the principal U.S. unit of the world’s largest media planning and buying shop. A long-time member of the Board of Directors of the American Association of Advertising Agencies, Bruce also served as Vice Chairman of the Western Region of the AAAA and Vice President of the Los Angeles Advertising Agency Association.  He is frequently called upon by law firms to serve as an expert witness on cases relating to Lanham Act violations, branding, advertising agency custom and practice and media. Bruce has testified in state and federal courts as well as before the Copyright Royalty Judges of the Library of Congress.




Associate Expert Witnesses:

Ithaca, NY, US

American Consulting Group, LLC

40+ years of expertise. Nationally known expert on (1) Marketing & Sales, (2) Economic loss, (3) Patents, trade secrets & copyrights, (4) Market research, (5) Distributors, dealers, agents & reps.  Expert witness for 55 cases with 43 written reports, 17 depositions, 3 jury trials and 3 arbitration hearings.  My legal references are outstanding



Playa Vista, CA, US

Londre Marketing Consultants

30+ years of Marketing, Advertising, Media & Communication. Experienced. Fast. Creative. Problem Solver. Graduate Marketing Instructor at USC. Advertising Agency & Client Problem Solver.  Marketing Executive. Client experienced. Advertising Agency background. Professor at USC, CSUN, LMU, Pepperdine University.



Woodstock, NY, US

Securities Investigations, Inc.

EW #2720 has over 33 years securities industry experience. Suitability, due diligence and disclosure issues, selling away, fiduciary responsibilities, standard of care, fraud, partnerships, supervision and compliance and damage calculations.



Stratham, NH, US

THE HOTEL EXPERTS

EW #4296 offers 29 years of hotel experience on-site and as corporate officer supervising product and procedural standards, contracts and franchising.



Seattle, WA, US

LeSourd Associates, Inc.

EW #224 provides operational, financial and expert litigation services to the restaurant, franchise and hospitality industries.



San Antonio, TX, US

Rod Cook Americas MLM Consultants

World's leading Expert in Internet Affiliate Marketing, Internet Multi-Affiliate Marketing, Multi-level (MLM) Marketing and Direct Marketing.



Reno, NEVADA, US

Railroad Industries Incorporated

RII has provided expert witnes services for multiple caes including accident, injury, fatality, condemnation, loss of business, labor hearings, transportation cost damages, appraisals and rail evaluations for settlements. RII has provided documentation inspections, depositions and testimony.



Rye, NY, US

.:. Keegan & Company LLC .:.

Harvard Doctoral and MBA degree. Distinguished Professor of Marketing and International Business. Widely published globally recognized authority. Author of leading marketing textbooks.



San Juan Capistrano, CA, US

Grayson Associates

30 years of industry experience with an advertising agency and a multinational packaged goods.



Watford, HERTS, GB

AG Consulting

Domestic,garden contractor and landscape markets Advice in purchasing,Insurance claimsfor isured and insurer, quotations,the situation in the UK specialist market and product marketing and suitability



E. Stroudsburg, PA, US

BANK DATA BANK CONSULTANTS

Forty years designing and implementing telecommunications and computer technology for Wall St. and domestic & foreign banks.



Denver, CO, US

Internet Expert Witness

Internet Expert Witness Peter Kent - author of SEO for Dummies, the Complete Idiot’s Guide to the Internet, and other Internet-related books. Real-world online experience - Web dev, online marketing.



San Diego, CALIFORNIA, US

Meneses Research & Associates

Specialized in the Hispanic/Latino market in the USA and Latin America. Consumer behaivor, preference and cultural implications.



Los Angeles, CA, US

Evans Unlimited

Expert has over 22 years experience in wholesale and retail operations and importing. He is an Executive Vice President and a Director of The Mowbray Group and Chief Executive Officer of Evans Unlimited which he founded in 1982. Evans Unlimited has liquidated over $200 million of Off-Price Stock Lots and Closeout merchandise to retail companies throughout the country. (Inventory Valuations,Inventory Liquidation, Inventory storage.)



Atlanta, GA, US

SDR Consulting

Senior Executive Officer, has been qualified in the federal courts as an expert in Lanham Act cases dealing with false advertising and trademark infringement.



Avon, CT, US

The Gilpin Group, LLC

Informational reports (e.g., determination of industry growth for earn-out agreement disputes). Patent infringement expert witness (last case won damages of $10.5 million). 35+ years in marketing.



Hartsdale, NY, US

EW #11318 has unusual strengths as an expert witness with both a five year academic record at Stern Business School at NYU, and 30 years of executive experience in the advertising industry.



Chestnut Ridge, NY, US

Spitzer And Boyes, LLC

Over 25 years experience in many facets of instrumentation, process control, electrical, and utility engineering, including conceptualization, estimating, design, construction, startup, operation, troubleshooting, and teaching.



Lafayette, CO, US

Stratagem Market Research + Strategy Consulting

Marketing, sales, & market research. Specializing in biotechnology & life sciences: molecular biology research tools, molecular diagnostics, pharmaceuticals. Testimony & litigation support experience



Palm Beach Gardens, FL, US

THE HOTEL EXPERTS

EW #4294 affords 40 years of expertise in procedural standards at hotels, motels and complex resorts. He has served as a successful case consultant and expert witness for over 10 years.



Plantation, FL, US

Protec Industries, Inc.

Specializes in cases involving technical and business matters related to intellectual property disputes as well as packaging and equipment failure causing personal injury and property damage



Roslyn Heights, NY, US

Roundhill Hospitality LLC

EW #13856 is an experienced hospitality industry consultant. A certified arbitrator and mediator and Associate Member of the ABA, he has extensive hospitality industry litigation support experience.



Torrance, CA, US

Cogan Research Group

Surveys and opinion research involving trademark, design patent, misleading advertising, defamation of character, right of publicity, and copyright cases. Testimony at trial and in depositions.



Smithtown, NY, US

Technology Is Made Easy, Corp.

JD, MBA, CTT+, MCT, MCSE, MCSA, 20+ technology certifications. Twenty years of technology experience, 500+ clients, wall Street and law firm experience. Microsoft Certified Partner.



Davis, IL, US

Cressman & Associates

Expert witness testimony for consumers, litigators, and regulators involved in insurance market conduct and sales issues.



Bedford, TX, US

C I Host

Testified in 50+ Federal and District Court Cases covering such issues as trademark and copyright disputes, First Amendment Rights, censorship, domain names, e-Business and other high-tech cases.



Lake Forest, CA, US

Goodman & Associates

34+ years experience in equipment leasing both as consultant and in senior management positions. Expert in financial services marketing, lease portfolio management and residual valuation.



Nationwide, , US

We'll find you the best expert and the search is FREE OF COST. We're a seasoned expert services firm that delivers superior experts through custom search, with unrivaled accuracy.



Bryan, TX, US

As a professor and leading principles-of-marketing author, His areas of expertise are advertising, marketing, trademark infringement/dilution, market analysis, and surveys.



Olyphant, PA, US

Tom Sawchak 's Action Inc Of Pennsylvania

Experienced national tested medical/vocational expert-20years,over $10million case awards in last 2 years analysis



Los Altos, CA, US

New Era Consulting

An expert witness working with manufacturers representatives, suppliers and industrial distributors. He resolves conflicts involving representative agreements and distribution agreements.



Saratoga, CA, US

Cleary And Partners

One of the most respected marketing experts in Silicon Valley. The guy who built one of the most celebrated integrated marketing firms of the 90's. He is responsible for the branding of Yahoo, Amazon, Excite, Ebay, etc.



Saratoga, CA, US

Cleary And Partners

One of the most respected marketing experts in Silicon Valley. The guy who built one of the most celebrated integrated marketing firms of the 90's.



Riyadh, , SA

International Turnkey Systems

Comprehending 20 years of diverse experience in Management, Sales and IT with clients from banks, financial institutes, government, Telco and other business verticals; seeking to add value to the business community through taking on new challenges, actively learning and helping fellows master their craft



Los Altos, CA, US

The Chatham Group

Silicon Valley: Electronics, Semiconductors, Computer Hardware, Software, Telecommunications, Office Automation, Communications, Materials, Manufacturing Processes, Industry Custom and Practice.



Pasadena, CA, US

Mercy Steenwyk, Director

Your technical and scientific expert resource since 1991 that can give you the TECHNICAL ADVANTAGE and the COMPETITIVE EDGE in your cases. Highly quality experts in hundreds of disciplines. Thousands of satisfied clients. Competitive rates.



Fort Worth, TX, US

Compupak Advanced Technology, Inc.

Litigation,testimony,intellectual property,forensics,data & email recovery,computer plaforms,commercial transactions,contract deliverables,complex technology and business issues.



Covington, LOUISIANA, US

Performance Analysis

Forensics, Engineering and Business Process Improvement. Performance Analysis routtinely works as expert witness on a wide variety of forensics, accident reconstruction, equipment failure analysis, and other engineering-related topics. We strive to put all the right tools in the hands of our clients so that they will have all the right data they need to make informed decisions on how to best handle their cases.




Categories:

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More Details:

The American Marketing Association suggests that Marketing is "the process of planning and executing the pricing, promotion, and distribution of goods, ideas, and services to create exchanges that satisfy individual and organizational goals." Another definition, perhaps simpler and more universal, is the process of moving people closer to making a decision to purchase, use, follow, refer, upload, download, obey, reject, conform, become complacent to another person's, society's or organization's value. Simply, if it doesn't facilitate a "sale" then it's not marketing. [1]Perhaps the simplest Western definition of all was that summarized by Philip Kotler in his earlier books as: "Marketing is human activity directed at satisfying needs and wants through exchange processes." On the other hand, Christian Grönroos, in the context of a move to relationship marketing, summarized a rather different European view in his definition: "Marketing is to establish, maintain and enhance long-term customer relationships at a profit, so that the objectives of the parties involved are met. This is done by mutual exchange and fulfilment of promises." [[2]]